Franchise FAQs

Why own a WOW! Burger franchise?

Born in Portland and raised in the American Northwest, WOW! Burger is adding a distinctively Northwest attitude to the burger business. In Portland we love all things natural, healthy and free but that does not mean giving up our love of burgers. It does mean focusing on healthy alternatives, providing the freedom to build your own burger and caring about the care that our cattle receive while creating a business model built to succeed in all parts of the country.

Our Franchise Provides

  • Be part of the $100 Billion a year burger business
  • Northwest roots with a Northwest attitude
  • All natural burgers for a difference you can taste
  • Customize your burger with millions of combinations
  • Fresh baked in house buns
  • Wide variety of side items
  • Options include gluten free, vegetarian and more
  • Open kitchen that mirrors our commitment to transparency and quality
  • Extensive operational training and support
  • Great business opportunity regardless of your restaurant experience


Is there training? Do you provide support?

WOW! Burger provides an extensive training and support program to help you every step of the way. It all starts with at least three weeks of training at our corporate locations for your general manager, back of the house manager and one other key employee.  This initial training occurs approximately 60 days prior to your restaurant opening and teaches your key management staff what they need to run your restaurant.

When you open your restaurant we also provide two trainers to assist you at your location for the first week.  Training continues after your opening with your personal Franchise Business Advisor who works with you step by step on an ongoing basis.

How much money can I make? 

The Federal Trade Commission regulates what WOW! Burger is allowed to disclose to potential franchisees. As you proceed through the process of purchasing your WOW! Burger restaurant, you will receive the Franchise Disclosure Document (FDD) that details more about the business opportunity and your expected startup expenses as well as some financial information related to our franchise. WOW! Burger also includes an Earnings Claim in the FDD that will provide you with revenue history from our affiliate locations.

How much will I need to invest? 

The estimated initial investments to establish a WOW! Burger franchise is from $430,133 to $594,967. This includes a franchise fee of $27,500 as well as our training fee, your first three month’s rent, restaurant furnishings and equipment, location build out, small wares, plate ware, inventory, point of sale system, grand opening marketing, permits and working capital to open your business.

Do you offer financing? 

WOW! Burger does not offer any direct financing but we can recommend some third party financing options for you. If you have a retirement fund we can also recommend some great programs that allow you to borrow against your retirement fund without paying penalties or taxes.

What do I need to own a WOW! Burger franchise?

  • Working capital of $500,000 with good credit
  • Solid business experience sales and business experience required
  • Knowledge of the trade area where the store will be located
  • Passion for service

Would you like to learn more?

Simply, complete the Request for Consideration Form. Upon receiving the form we will contact you. Also feel free to contact our franchise department at

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Getting Started

» Fill out our online application
» Download the Request for Consideration Form (PDF)